Essentials of services marketing

Author(s)

Bibliographic Information

Essentials of services marketing

Jochen Wirtz, Christopher Lovelock

Pearson, c2018

3rd ed

Available at  / 1 libraries

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Note

Includes bibliographical references and indexes

Details

  • NCID
    BC02685076
  • ISBN
    • 9781292089959
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Harlow
  • Pages/Volumes
    670 p.
  • Size
    28 cm
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