Designing the music business : design culture, music video and virtual reality

著者

    • Morrow, Guy

書誌事項

Designing the music business : design culture, music video and virtual reality

Guy Morrow

(Music business research)

Springer, c2020

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注記

Includes bibliographical references

内容説明・目次

内容説明

This book addresses the neglect of visual creativities and content, and how these are commercialised in the music industries. While musical and visual creativities drive growth, there is a lack of literature relating to the visual side of the music business, which is significant given that the production of meaning and value within this business occurs across a number of textual sites. Popular music is a multimedia, discursive, fluid, and expansive cultural form that, in addition to the music itself, includes album covers; gig and tour posters; music videos; set, stage, and lighting designs; live concert footage; websites; virtual reality/augmented reality technologies; merchandise designs; and other forms of visual content. As a result, it has become impossible to understand the meaning and value of music without considering its relation to these visual components and to the interrelationships between them. Using design culture theory, participant observation, interviews, case studies, and a visual methodology to explore the topic, this research-based book is a valuable study aid for undergraduate and postgraduate students of subjects including the music business, design, arts management, creative and cultural industries studies, business and management studies, and media and communications.

目次

Introduction.- Research Design.- Album Cover Design.

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詳細情報

  • NII書誌ID(NCID)
    BC03480909
  • ISBN
    • 9783030481131
  • 出版国コード
    sz
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    [Cham]
  • ページ数/冊数
    xi, 201 p.
  • 大きさ
    25 cm
  • 親書誌ID
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