Marketing 5.0 : technology for humanity

Author(s)

• Kotler, Philip
• Kartajaya, Hermawan
• Setiawan, Iwan

Bibliographic Information

Marketing 5.0 : technology for humanity

Philip Kotler, Hermawan Kartajaya, Iwan Setiawan

Wiley, c2021

• : hardback

Note

Includes index

Details

• NCID: BC03615076
• ISBN:
  • 9781119668510
• LCCN: 2020046415
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Hoboken, N.J.
• Pages/Volumes: xi, 206 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415
  • DC23 : 658.8
• Subject Headings:
  • LCSH : Marketing
  • LCSH : Technology