Youth culture and the media : global perspectives
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Bibliographic Information
Youth culture and the media : global perspectives
Routledge, 2021 [i.e. 2020]
2nd ed
- : hbk
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"First edition published by Routledge 2004" -- T.p. verso
Includes bibliographical references (p. [202]-242) and index
Summary: "This expansive, lively introduction charts the connections between international youth cultures and the development of global media and communication. From 1950s drive-ins and jukeboxes to contemporary social media, the book examines modern youth cultures in their social, economic and political contexts. Exploring the rise of young people as a distinct media market, the book examines the relation of youth to modern consumerism, marketing and digital technologies. The chapters are packed with analysis of media representations of youth, debates about the media's 'effects' on young audiences, and young people's use of the media to elaborate identities and negotiate social relationships. Drawing on a wealth of international examples, the book explores the impact of globalisation and new media technologies on youth cultures around the world...."
