COVID-19 and entrepreneurship : challenges and opportunities for small business
Author(s)
Bibliographic Information
COVID-19 and entrepreneurship : challenges and opportunities for small business
Routledge, 2021
- : pbk
Available at 3 libraries
  Aomori
  Iwate
  Miyagi
  Akita
  Yamagata
  Fukushima
  Ibaraki
  Tochigi
  Gunma
  Saitama
  Chiba
  Tokyo
  Kanagawa
  Niigata
  Toyama
  Ishikawa
  Fukui
  Yamanashi
  Nagano
  Gifu
  Shizuoka
  Aichi
  Mie
  Shiga
  Kyoto
  Osaka
  Hyogo
  Nara
  Wakayama
  Tottori
  Shimane
  Okayama
  Hiroshima
  Yamaguchi
  Tokushima
  Kagawa
  Ehime
  Kochi
  Fukuoka
  Saga
  Nagasaki
  Kumamoto
  Oita
  Miyazaki
  Kagoshima
  Okinawa
  Korea
  China
  Thailand
  United Kingdom
  Germany
  Switzerland
  France
  Belgium
  Netherlands
  Sweden
  Norway
  United States of America
Note
Includes bibliographical references and index
Description and Table of Contents
Description
Amid the COVID-19 pandemic, small businesses are especially vulnerable. This is one of the first books that explicitly examines the linkage between crisis and entrepreneurship with a specific focus on small businesses.
The book adopts a holistic approach and outlines strategies that small business owners can utilize as well as business opportunities that are available in these new market conditions. It also provides a comparative analysis of the current and future market conditions to enable a better understanding of how institutional structures can facilitate or hinder growth. The book also goes on to explain why and how creativity and innovation can help to mitigate the impact of such a crisis on business and highlights why business continuity is especially crucial to family-owned businesses.
This timely publication will help to guide small business owners and entrepreneurs to maintain business continuity and build up their resilience in a challenging business climate.
Table of Contents
- 1 COVID-19, entrepreneurship, and small business
- 2 Open innovation ecosystems during the COVID-19 pandemic
- 3 Small business risk and entrepreneurship during the COVID-19 pandemic
- 4 Impact of COVID-19 on MSMEs in India: the Black Swan event that might change the trajectory of India's economic growth
- 5 Digital transformation from COVID-19 in small business and sport entities
- 6 The impact of the experiences on affects during the COVID-19 pandemic quarantine
- 7 The perception of middle managers on the organizational environment for the promotion of entrepreneurship and innovation activities in organizations
- 8 Building and maintaining customer relationship via digital marketing and new technologies for small businesses during the COVID-19 pandemic
- 9 The future of small business entrepreneurship based on COVID-19 change
by "Nielsen BookData"