Identity and ideology in digital food discourse : social media interactions across cultural contexts
Author(s)
Bibliographic Information
Identity and ideology in digital food discourse : social media interactions across cultural contexts
Bloomsbury Academic, 2021
- : hb
Available at 2 libraries
  Aomori
  Iwate
  Miyagi
  Akita
  Yamagata
  Fukushima
  Ibaraki
  Tochigi
  Gunma
  Saitama
  Chiba
  Tokyo
  Kanagawa
  Niigata
  Toyama
  Ishikawa
  Fukui
  Yamanashi
  Nagano
  Gifu
  Shizuoka
  Aichi
  Mie
  Shiga
  Kyoto
  Osaka
  Hyogo
  Nara
  Wakayama
  Tottori
  Shimane
  Okayama
  Hiroshima
  Yamaguchi
  Tokushima
  Kagawa
  Ehime
  Kochi
  Fukuoka
  Saga
  Nagasaki
  Kumamoto
  Oita
  Miyazaki
  Kagoshima
  Okinawa
  Korea
  China
  Thailand
  United Kingdom
  Germany
  Switzerland
  France
  Belgium
  Netherlands
  Sweden
  Norway
  United States of America
Note
Includes bibliographical references and index
Description and Table of Contents
Description
Exploring food-related interactions in various digital and cultural contexts, this book demonstrates how food as a discursive resource can be mobilized to accomplish actions of social, cultural, and political consequence. The chapters reveal how social media users employ language, images, and videos to construct identities and ideologies that both encompass and transcend food.
Drawing on various discourse analytic frameworks to digital communication, contributors examine interactions across Facebook, Twitter, YouTube, and Instagram. From the multimodal discourse of a Korean livestreaming online eating show, to food activism in an English blogging community and discussions of a food-related controversy on Omani Twitter, this book shows how language and multimodal resources serve not only to communicate about food, but also as a means of accomplishing key aspects of everyday social life.
Table of Contents
Introduction, Cynthia Gordon and Alla Tovares
1. “Vegetables as a Chore”: Constructing and Problematizing a “Picky Eater” Identity Online, Didem I?kizog?lu and Cynthia Gordon
2. The Multidimensionality of Eating in Contemporary Information Society: A Corpus-based Discourse Analysis of Online Audience Reactions to a TV Show About Food, Jana Declercq, Ste´phan Tulkens, and Geert Jacobs
3. Mediatizing the Fashionable Eater in @nytfood #tbt Posts, Gwynne Mapes
4. Constructing Veganism Against the Backdrop of Omnivore Cuisine: The Use of Adjectives and Modifiers in Vegan Food Blogs, Cornelia Gerhardt
5. What if the Customer is Wrong?: Debates About Food on Yelp and TripAdvisor, Camilla Va´squez
6. Mukbang as Your Digital Tablemate: Creating Commensality Online, Hanwool Choe
7. Growing Online: Activist Identities in the “Grow Your Own” English Blogging Community, Nadine Pierce, Isidoropaolo Casteltrione, and Ana Tominc
8. Food, Activism, and Chips Oman on Twitter, Najma Al Zidjaly, Einas Al Moqbali, and Ahad Al Hinai
9. Parmesan and Patriotism on YouTube: Food as Ideology in Today’s Russia, Alla Tovares
Afterword: Food, Language, and Social Media: Past, Present, and Future, Alla Tovares and Cynthia Gordon
Index
by "Nielsen BookData"