International tourism and hospitality in the digital age
著者
書誌事項
International tourism and hospitality in the digital age
（Advances in hospitality, tourism, and the services industry (AHTSI) book series）（Premier reference source）
Business Science Reference, c2015
- : hardcover
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Tourism is one of the most rapidly evolving industries of the twenty-first century. The economy of many countries all over the world depends on their ability to attract visitors and maintain a distinct edge in a highly competitive market.
International Tourism and Hospitality in the Digital Age brings together the best practices for growth, development, and strategic management within the tourism and hospitality industries. Highlighting comparative research that explores the cross-cultural contexts and societal implications of tourism, this book is an essential resource for professionals, researchers, academics, and students interested in a contemporary approach to promoting, managing, and maximizing profitability of leisure and recreation services.
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