A research agenda for place branding

Author(s)

• Medway, Dominic
• Warnaby, Gary
• Byrom, John

Bibliographic Information

A research agenda for place branding

edited by Dominic Medway, Gary Warnaby, John Byrom

（Elgar research agendas）

E. Elgar, c2021

• : cased

Note

Includes bibliographical references and index

Details

• NCID: BC06296236
• ISBN:
  • 9781839102844
• LCCN: 2021932422
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cheltenham
• Pages/Volumes: xix, 324 p.
• Size: 24 cm
• Classification:
  • DC23 : 910.688
  • DC : 658.8
  • LCC : HF5415.1255
• Subject Headings:
  • LCSH : Place marketing
  • LCSH : Place marketing -- Research
  • LCSH : Branding (Marketing) -- Research
  • FREE : Place marketing. fast (OCoLC)fst01064983
• Parent Bibliography ID:
  • BB22096445