Consumer behavior : buying, having, and being

Author(s)

• Solomon, Michael R.

Bibliographic Information

Consumer behavior : buying, having, and being

Michael R. Solomon

Pearson, c2020

13th ed., Global ed

Note

Includes bibliographical references and indexes

Details

• NCID: BC06376754
• ISBN:
  • 9781292318103
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Harlow
• Pages/Volumes: 640 p.
• Size: 28 cm
• Classification:
  • LCC : HF5415.32
  • DC23 : 658.8/342
• Subject Headings:
  • LCSH : Consumer behavior