Management information systems : managing the digital firm

書誌事項

Management information systems : managing the digital firm

Kenneth C.Laudon, Jane P.Laudon

Pearson, c2022

17th ed., Global ed.

  • : pbk.

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

Understand the link between MIS and business performance with this case-based study. Management Information Systems, 17th edition, Global Edition, by Kenneth C. Laudon and Jane P. Laudon, provides you with a comprehensive overview of information systems used by business firms today. Using real-life case studies, the text describes how well-known companies use IT to solve problems and achieve business objectives, helping you to understand the connections between Management Information Systems (MIS) and business performance. Now in its 17th edition, the book continues to help you develop sought-after skills such as leading IS-related management discussions and using IT to meet bottom-line results. New features including interactive sessions, video cases and a career opportunities section, enable you to enhance your understanding of the subject and build practical job-seeking skills. Authoritative and thorough, this case-based study of Information Systems (IS) in business today is ideal for introductory courses in IS and MIS. Also available with MyLab (R)MIS MyLab combines trusted content with digital tools and a flexible platform, personalising the learning experience for each student. If you would like to purchase the physical text and MyLab (R)MIS, search for: 9781292403694 Management Information Systems, Global Edition, 17th Edition plus MyLab MIS with Pearson eText. Package consists of: 9781292403281 Management Information Systems, Global Edition, 17th Edition 9781292403601 Management Information Systems, Global Edition, 17th Edition MyLab (R)MIS 9781292417752 Management Information Systems, Global Edition, 17th Edition Pearson eText MyLab (R)MIS is not included. If MyLab is a recommended component, ask your instructor for the correct ISBN. MyLab should only be purchased when required. Instructors, contact your Pearson representative for more information. This title is a Pearson Global Edition.

目次

PART I: ORGANIZATIONS, MANAGEMENT, AND THE NETWORKED ENTERPRISE Information Systems in Global Business Today Global E-Business and Collaboration Information Systems, Organizations, and Strategy Ethical and Social Issues in Information Systems PART II: INFORMATION TECHNOLOGY INFRASTRUCTURE IT Infrastructure and Emerging Technologies Foundations of Business Intelligence: Databases and Information Management Telecommunications, the Internet, and Wireless Technology Securing Information Systems PART III: KEY SYSTEM APPLICATIONS FOR THE DIGITAL AGE Achieving Operational Excellence and Customer Intimacy: Enterprise Applications E-commerce: Digital Markets, Digital Goods Managing Knowledge and Artificial Intelligence Enhancing Decision Making Building Systems Managing Projects Managing Global Systems

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