Qualitative research methods for media studies
著者
書誌事項
Qualitative research methods for media studies
Routledge, 2022
3rd ed
- : hbk
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
- Each chapter features step-by-step instructions that integrate theory with practice, as well as a key case study drawn from published research, to provide students with a deeper understanding of each method.
- Features end-of-chapter questions and activities that promote wider consideration of ethics in media research and demonstrate best practices for media scholars.
- Updated material on digital technologies, including discussion of performing online and social media research and how to use this data, that provides students the tools they need to work in today's convergent media environment.
目次
1. Getting Started 2. Doing Qualitative Research 3. Interviewing 4. Focus Groups 5. History 6. Oral History 7. Ethnography and Participant Observation 8. Textual Analysis
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