Eventdesign Jahrbuch Event design yearbook

著者

    • Stein, Katharina

書誌事項

Eventdesign Jahrbuch = Event design yearbook

Katharina Stein

avedition, c2021

Special ed

  • 2021/2022

大学図書館所蔵 件 / 1

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注記

Text in German and English

内容説明・目次

内容説明

For over a year, the coronavirus has been holding us in its grip. Live events and brand experiences are either not possible at all or only with significant restrictions. The consequences and problems for the industry are enormous. But alongside this, it enabled us to learn a lot, surprise us and fascinate us with new ideas. Digital and hybrid experiences have developed dynamically, initiating new and creative approaches that are to be perfected over the forthcoming years. This edition of the Event Design yearbook 2021-2022 builds bridges between events before and since the coronavirus, between analogue, hybrid and digital events. Text in English and German.

目次

  • AN INDUSTRY BETWEEN EXISTENTIAL FEAR AND INNOVATIONS 6 Introduction by Katharina Stein INTERVIEWS INTERACTION Torsten Fremer, Klubhaus 58 CONTACTLESS FUTURE Robin Palleis, MILLA & PARTNER 82 HYBRID EVENTS Julia Kullmann, facts and fiction 106 THE HUMAN AVATAR Alexander El-Meligi, Demodern 126 CREATION Petra Lammers, onliveline 174 SCIENCE Jan Drengner, Hochschule Worms 202 PUBLIC Hyundai Motorstudio Hanam 10 flora&faunavisions for Hyundai Motor Company LVL – Hybrid Events 14 kubix for Veritas Entertainment GmbH, Berlin FIFA Clock (Concept) 18 ACTLD for The Planners Event Management Swarowski Lichtfestival 2019 22 insglück for D. Swarovski Tourism Services Unsere Geschichte schreibt Zukunft 26 fischerAppelt, Live Marketing for Federal Ministry of the Interior, for Building and Home Affairs, department “30 Years of Peaceful Revolution and German Unity” Wasfehlt.Lübeck 30 UrbanProjection for Possehl Stiftung Lübeck and Kommunales Kino Koki Wedding of Fire (Les Noces de Feu) 34 ACTLD for Puy du Fou Eroica Germania 2020 38 die wellenmaschine for die wellenmaschine Stuttgart in der verlorenen Zeit 42 VISUELL Studio für Kommunikation for StadtPalais – Museum für Stuttgart Magenta Moon Campus 46 flora&faunavisions for Deutsche Telekom #DCAE – Digital Community Art Event 50 Industrial Theater for Industrial Theater Global Green Deals Forum 54 facts and fiction for Friedrich-Ebert-Stiftung FRIENDS Qatar Science & Technology Park 10th Anniversary Celebration 62 fischerAppelt, Live Marketing for Qatar Foundation
  • Qatar Science & Technology Park Accelerate Digital Now – Meet the Future 66 PHOCUS BRAND CONTACT for T-Systems International Marc Cain Fashion Show Fall / Winter 2020 70 Marc Cain for Marc Cain ZWANZIG 74 pulsmacher for pulsmacher Porsche Taycan Space Roadshow 78 VOK DAMS Events & Live Marketing for Porsche (China) Motors PRESS BMW Group Test Days 2020 86 HAGEN INVENT for BMW Group Shaping the Now & Next 90 MUTABOR Brand Experience GmbH for Daimler Truck Polestar Media Test Drives 94 Uniplan for Polestar Automotive Germany Esch2022 Press Day Launch 98 battleROYAL for Esch2022 European Capital of Culture BMW Motorrad Product Launch BMW R 18 102 HAGEN INVENT for BMW Group Classic EMPLOYEES Hybrid Product Launch Nilemdo / Nustendi 110 onliveline for Daiichi Sankyo Deutschland Virtual Partner Leadership Camp Winter 2020 114 CE+Co for Roland Berger Vodafone GIGA XMAS Party – Digital Event 118 insglück for Vodafone Daiichi Germany Annual Meeting 122 onliveline for Daiichi Sankyo Deutschland EXPERTS DMG MORI Digital Event 130 jangled nerves for DMG MORI Global Marketing Informal Meeting of the EU Ministers for the Environment and Climate 134 facts and fiction for Federal Ministry of Environment, Nature Conservation and Nuclear Safety Häfele Holzhandwerk 138 Bruce B. Corporate Communication for Häfele Janssen Open House 2020 142 face to face event GmbH
  • onliveline for Janssen-Cilag Siemens Virtual Launch Platform 146 SCHMIDHUBER
  • BLACKSPACE for BSH Hausgeräte JLL Connections 150 Jones Lang LaSalle for Jones Lang LaSalle vivo Media Briefing 154 MUTABOR Brandspaces for vivo TECH Hamburger Hämophilie Symposium 158 onliveline
  • expopartner for expopartner
  • Takeda Pharma Vertrieb Schüco Innovation Now 162 D‘art Design Gruppe for Schüco International My Miele Experience 166 Uniplan for Miele & Cie DNC 2020 “EU-U.S. Relations in a Post-Pandemic World” 170 VOK DAMS Events & Live Marketing for European Union Delegation to the U.S. (EUDEL) TRANSFORMATIONS Marc Cain Fashion Film Fall / Winter 2021 178 Marc Cain for Marc Cain Online World Premiere of the Audi e-tron GT 182 SCHMIDHUBER for AUDI Consumer Electronics Show (CES) 186 METZLER VATER the experience group for BMW NXP‘s Virtual Technology Showroom 190 SOLIDSENSE for NXP Semiconductors Die größte virtuelle Abi-Party! – Powered by Volksbanken Raiffeisenbanken 194 EREIGNISHAUS Live-Marketing for BVR – Bundesverband der Deutschen Volksbanken und Raiffeisenbanken BEST CARS 2021 198 VISUELL Studio für Kommunikation for MOTOR PRESSE STUTTGART EIN JAHR PANDEMIE: „ES IST SCHWER, OPTIMISTISCH ZU SEIN“ ONE YEAR OF PANDEMIC: “IT IS HARD BEING OPTIMISTIC” Commentary by Christian Eichenberger, #AlarmstufeRot 204 CHRONIK DER EVENTS TIMELINE OF EVENTS 206 IMPRESSUM IMPRINT 208

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