Strategic corporate social responsibility : a holistic approach to responsible & sustainable business
著者
書誌事項
Strategic corporate social responsibility : a holistic approach to responsible & sustainable business
SAGE, c2022
2nd ed
- : pbk
- タイトル別名
-
Strategic corporate social responsibility : a holistic approach to responsible and sustainable business
大学図書館所蔵 件 / 全2件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Includes bibliographical references and index
内容説明・目次
内容説明
With the changing expectations of consumers, employees and regulators, being best in the world is no longer enough. Businesses are now also expected to be best for the world: to be socially and environmentally responsible, sustainable and ethical.
Based on the idea that strategic CSR offers the most holistic and effective approach to corporate social responsibility, the author presents the key concepts, theories and philosophical approaches to CSR, along with the practical tools needed to implement this knowledge in the real world.
The book is split into three parts; the first part provides the theoretical background of CSR, the second part examines various CSR approaches and how they can be implemented, and the third part discusses measuring and communicating CSR. New this edition is also a chapter titled 'The S in CSR: Social and Global Issues'.
Each chapter contains questions for reflection & discussion, exercises, and case studies from globally recognised brands such as Ben & Jerry's, Google, H&M, Johnson & Johnson, Nestle, Patagonia, Puma, Unilever and Whole Foods.
The book is complemented by chapter specific lecturer PowerPoint slides, a draft syllabus and an instructor's manual.
Suitable reading for students on Corporate Social Responsibility modules.
目次
Part I: CSR Thought
Chapter 1: Our Changing World and the Evolution of CSR
Chapter 2: From CSR Pyramids to Shared Value and Beyond: CSR Models and Frameworks
Chapter 3: Moving Beyond Shareholders: Internal and External Stakeholders
Part II: CSR approaches and implementation
Chapter 4: Business Ethics: How Philosophy Can Help Us Make Ethical Decisions in Today's Business
Chapter 5: The S in CSR: Social and Global Issues
Chapter 6: Environmental Sustainability: The Role of Business in Sustainable Development
Chapter 7: Responsible Leadership: Inspiring CSR
Chapter 8: All Aboard: Involving Stakeholders in CSR
Part III: CSR measurement and communication
Chapter 9: CSR Impact: Creating, Measuring and Communicating the Impact
Chapter 10: Benchmarking CSR: Frameworks, Standards, Certifications and Indices
Chapter 11: CSR Reporting
Chapter 12: CSR and Marketing: Three Frontiers
Chapter 13: The Way Forward: Making the Shift
「Nielsen BookData」 より