Innovations and social media analytics in a digital society
Author(s)
Bibliographic Information
Innovations and social media analytics in a digital society
（A Science Publishers book）
CRC Press, 2022
- : hbk
Available at 4 libraries
Note
Includes bibliographical references and index
Description and Table of Contents
Description
Includes Social Media Analytics Case Studies
Reviews Social Media Analytics Applications
Reviews Trends of Innovation in Social Media Analytics
Describes Skills in Social Media Analytics
Includes Real-world examples
Table of Contents
1. Social Media Innovations in Digital Society 2. Social Media Analytics and Innovation in a Digital Society: A Literature Review 3. Social Learning Analytics in Education: A Literature Review 4. State-of-the-Art on Social Presence and Its Implications for Distance Education: A Bibliometric Analysis in the Web of Science Database in the 2000-2020 Period 5. Using Google Trends and Twitter to Analyze the Phenomenon of Telework during the Covid-19 Pandemic: A Social Media Analytics Review and Study 6. Social Analytics and Information Technology 7. Personal Brand Management using Conceptual Assessment Model 8. Social Media Analytics in Digital Marketing 9. Measuring Digital Maturity: The Case of Economic Agents in the Tourism Sector in Portugal 10. The Impact of the Pandemic on a Five-star Hotel's Digital Revival 11. Social Networks Mediated by the Internet and Health Care 12. Social Analytics Influencing KOLs Profiling in the Dissemination of Innovations and Scientific Knowledge in the Life Sciences Industry 13. The Social Media Usage and Impact on Performance of SMEs: A New Entrepreneur Behavior on Policy Implementation 14. Understanding the Impact of TikTok: A Study of TikTok's Strategy and Its Impact on Users' Lives
by "Nielsen BookData"