MKTG 13 : principles of marketing

Author(s)

Bibliographic Information

MKTG 13 : principles of marketing

Charles Lamb, Joe Hair, Carl McDaniel

Cengage : 4LTR Press, c2021

  • : student ed

Available at  / 1 libraries

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Note

Includes index

Details

  • NCID
    BC10388484
  • ISBN
    • 9780357127803
  • LCCN
    2020904984
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Boston, Mass.
  • Pages/Volumes
    vii, 410 p., [45] p. of plates
  • Size
    28 cm
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