Integrative framing analysis : framing health through words and visuals
著者
書誌事項
Integrative framing analysis : framing health through words and visuals
(Routledge research in communication studies, 4)
Routledge, 2019, c2018
- : pbk
大学図書館所蔵 件 / 全1件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Includes bibliographical references (p. [137]-168) and index
収録内容
- Arguments in favor of integrative framing analyses
- Why so few integrative framing analyses?
- Factors influencing the act of framing
- An introduction to integrative framing analysis
- An integrative framing analysis of people living with HIV/AIDS
内容説明・目次
内容説明
Much of framing scholarship focuses either exclusively on the analysis of words or of visuals. This book aims to address this gap by proposing a six-step approach to the analysis of verbal frames, visual frames and the interplay between them-an integrative framing analysis. This approach is then demonstrated through a study investigating the way words and visuals are used to frame people living with HIV/AIDS in various communication contexts: the news, public service announcements and special interest publications. This application of integrative framing analysis reveals differences between verbal frames and visual frames in the same messages, underscoring the importance of looking at these frames together.
目次
1. Introduction
2. Arguments in Favor of Integrative Framing Analyses
2.1 Multimodal Messages and the Predominance of Visuals
2.2 More Attention and Preferential Processing for Visuals over Words
2.3 Memory and Recall
3. Why so Few Integrative Framing Analyses?
3.1 Approaches to Verbal Framing Analysis
3.2 Approaches to Visual Framing Analysis
3.3 Approaches to Integrative Framing Analysis
3.4 Interim Summary and Some General Remarks
4. Factors Influencing the Act of Framing
4.1 The Context
4.2 Interests and Goals
4.3 Frame Building Research
5. An Introduction to Integrative Framing Analysis
5.1 Preparation
5.2 Data Collection
5.3 Data Analysis
6. An Integrative Framing Analysis of People Living with HIV/AIDS
6.1 Literature Review
6.2 Research Questions, Hypotheses, and Strategy of Analysis
6.3 Methodology
6.4 Results
6.5 Discussion
7. Conclusion
References
Index
「Nielsen BookData」 より