The making of consumer culture in modern Britain

書誌事項

The making of consumer culture in modern Britain

Peter Gurney

Bloomsbury Academic, 2019, c2017

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注記

Includes bibliographical references (p. [263]-268) and index

内容説明・目次

内容説明

CHOICE OUTSTANDING ACADEMIC TITLE AWARD WINNER 2018 It is commonly accepted that the consumer is now centre stage in modern Britain, rather than the worker or producer. Consumer choice is widely regarded as the major source of self-definition and identity rather than productive activity. Politicians vie with each other to fashion their appeal to 'citizen-consumers'. When and how did these profound changes occur? Which historical alternatives were pushed to the margins in the process? In what ways did the everyday consumer practices and forms of consumer organising adopted by both middle and working-class men and women shape the outcomes? This study of the making of consumer culture in Britain since 1800 explores these questions, introduces students to major debates and cuts a distinctive path through this vibrant field. It suggests that the consumer culture that emerged during this period was shaped as much by political relationships as it was by economic and social factors.

目次

List of Illustrations List of Abbreviations 1. Historicising Consumer Culture Part One: A New World of Goods: 1800-1870 Preface 2. Producing Consumers: Consumption Practices 3. Alternative Paths: The Politics of Consumption Part Two: Making a Mass Market: 1870-1920 Preface 4. Image Worlds: The Rise of Modern Advertising 5. Shopping as Pleasure: Department Stores 6. Co-op Commonwealth: Consumer Organising Part Three: A Consumers' Democracy: 1920-2000 Preface 7. Ideal Home: The Growth of the New Consumerism 8. Mass Consumerism: From Austerity to Affluence 9. Consumer Culture: The Hegemony of Choice Epilogue: Satisfaction Guaranteed? Sources Select bibliography

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