The challenge of effective speaking in a digital age

書誌事項

The challenge of effective speaking in a digital age

Rudolph F. Verderber, Deanna D. Sellnow, Kathleen S. Verderber

Cengage, c2018

17th ed

  • : student ed

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注記

Includes index

内容説明・目次

内容説明

A favorite with students, THE CHALLENGE OF EFFECTIVE SPEAKING IN A DIGITAL AGE, 17th Edition, equips you with the skills you need to maximize your course success and become a confident public speaker. Its signature six key Speech Plan Action Steps guide you step by step through topic selection, audience analysis and adaptation, effective research, organization (with an emphasis on outlining), a wide variety of presentational aids (and how to avoid succumbing to "death by PowerPoint"), and language and delivery. Online tools include videos of student speeches accompanied by Interactive Video Activities that help you develop and strengthen your public speaking skills as well as the robust MindTap Speech digital learning solution. Grounded in the latest research, this new edition is an exceptional resource for creating and delivering speeches.

目次

Part I: ORIENTATION. 1. Foundations of Public Speaking. 2. Your First Speech. 3. Listening. Part II: PRINCIPLES. 4. Determining an Appropriate Speech Goal. 5. Adapting to Audiences. 6. Topic Development. 7. Organizing the Speech Body. 8. The Introduction and Conclusion. 9. Presentational Aids. 10. Language and Oral Style. 11. Delivery. Part III: INFORMATIVE AND PERSUASIVE SPEAKING. 12. Informative Speaking. 13. Persuasive Messages. 14. Persuasive Speaking. Part IV: ADAPTING TO OTHER OCCASIONS AND FORMATS. 15. Ceremonial Speaking. 16. Group Communication and Presentations.

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詳細情報

  • NII書誌ID(NCID)
    BC12263129
  • ISBN
    • 9781305948198
  • LCCN
    2016952403
  • 出版国コード
    us
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    Boston, Mass.
  • ページ数/冊数
    xxi, 323 p.
  • 大きさ
    28 cm
  • 分類
  • 件名
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