Starbucks
著者
書誌事項
Starbucks
（Corporations that changed the world）
Greenwood, c2022
2nd ed
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注記
Includes bibliographical references (p. [165]-170) and index
収録内容
- Introduction
- Origins and History of Starbucks
- The Founders and Early Management Team
- The Coffeehouse Experience
- Behind the Blends
- Digital Innovation and Experience
- Social Impact
- Financial Results and Executive Leadership
- Coffee Competition
- Coping with Controversy
- Starbucks and Schultz: Planning for the Future
