Academic brands : distinction in global higher education

Author(s)

• Biagioli, Mario
• Sunder, Madhavi

Bibliographic Information

Academic brands : distinction in global higher education

edited by Mario Biagioli, Madhavi Sunder

Cambridge University Press, 2022

• : hardback

Details

• NCID: BC12945672
• ISBN:
  • 9781108841375
• LCCN: 2022001102
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge
• Pages/Volumes: xiv, 231 p.
• Size: 24 cm
• Classification:
  • LCC : LB2342.82
  • DC23 : 378.1/01
  • DC23 : 378.101
• Subject Headings:
  • LCSH : Education, Higher -- Marketing
  • LCSH : Universities and colleges -- Marketing
  • LCSH : Branding (Marketing)
  • LCSH : Trademarks
  • LCSH : Education, Higher -- Mathematical models