Celebrating the past and future of marketing and discovery with social impact : 2021 AMS Virtual Annual Conference and World Marketing Congress

Author(s)

    • Academy of Marketing Science. Annual Conference
    • World Marketing Congress
    • Allen, Juliann
    • Jochims, Bruna
    • Wu, Shuang

Bibliographic Information

Celebrating the past and future of marketing and discovery with social impact : 2021 AMS Virtual Annual Conference and World Marketing Congress

Juliann Allen, Bruna Jochims, Shuang Wu, editors

(Developments in marketing science : proceedings of the Academy of Marketing Science)

Springer, c2022

Available at  / 1 libraries

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Note

Includes bibliographical references

Details

  • NCID
    BC13803017
  • ISBN
    • 9783030953454
  • Country Code
    sz
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Cham
  • Pages/Volumes
    xlix, 598 p.
  • Size
    25 cm
  • Classification
  • Subject Headings
  • Parent Bibliography ID
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