Tourism entrepreneurship in Portugal and Spain : competitive landscapes and innovative business models
著者
書誌事項
Tourism entrepreneurship in Portugal and Spain : competitive landscapes and innovative business models
(Tourism, hospitality & event management)
Springer, c2022
大学図書館所蔵 全1件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references
内容説明・目次
内容説明
This contributed volume introduces the innovative landscapes and business models used in tourism entrepreneurship initiatives of Portugal and Spain. It provides benchmarks for entrepreneurial initiatives covering tourism services, place-branded tourism, social networks, spiritual tourism, cross-border tourism initiatives, and tourism in low-density regions. It also provides guidelines for future strategic actions to foster rural and sustainable development in alternative tourism destinations, following the Iberian experience.
目次
The Role of Tourism Entrepreneurship in the Iberian Peninsula.- Tourism Services Innovation Ecosystem: A Multicriteria Model Approach Based on Portuguese Higher Education.- Tourist Experience in Rural Areas in Portugal: The Case of the "Quadrilatero Do Minho".- Spirituality and Mindful Tourism: Experiencing Innovative HispanicCases.- Considerations About the Economic Sustainability of Historic Housing Tourism.- Cooperation as a Basic Strategy for New Dynamics of a Cross-BorderDestination: The Case of the Euroregion Galicia and Northern Portugal.- The Presence of Rural Accommodation in Extremadura on Facebook:An Approach to Its Intensity of Use Through a Grouping Analysis.- Place-Linked Products and Creative Tourism in Iberian Regions.- The Rise of Half-Tourists and their Impact on the Tourism Strategies of Peripheral Territories.- Determinants of Profitability in the Tourism Sector in Portugal.- Good Practices Within the European Project Smart Rural.- Tourism Events: Bringing Innovation to the North of Portugal.- Entrepreneurship Education in Portuguese Tourism: Fostering Ideation, Innovation and Initiative.- Factors Affecting Portuguese and Spanish Hotel Guests' Safety Perception Under COVID-19: Insights for the Development of Personalized Hotel Offers.
「Nielsen BookData」 より