Entrepreneurship and innovation in sport and leisure
著者
書誌事項
Entrepreneurship and innovation in sport and leisure
Routledge, 2023
- : pbk
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
The only up-to-date introductory textbook on sport entrepreneurship and innovation.
Entrepreneurial skills are essential for anybody working in sport management, particularly in the face of COVID-related challenges.
Introduces key theory and focuses on best practice, based on real world scenarios.
Includes practitioner voices throughout.
目次
1. Building an Entrepreneurial Sport or Leisure Organisation, 2. Entrepreneurial Strategy for Sport and Leisure, 3. Sport and Leisure Entrepreneurial Strategy in Practice, 4. Entrepreneurial Culture and Leadership in Sport and Leisure, 5. Entrepreneurial Culture: In Practice, 6. Interaction with External Stakeholders and the Importance of Sport and Leisure 'Communities', 7. Sport and Leisure Ecosystems, 8. The Future for Entrepreneurship and Innovation in Sport and Leisure
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