Strategic management : competitiveness and globalisation
著者
書誌事項
Strategic management : competitiveness and globalisation
Cengage Learning Australia, 2022
7th Asia-Pacific ed
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Strategic management : competitiveness and globalization
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注記
Other authors: Backhouse, Leaney, Hitt, Ireland, Hoskisson
Includes indexes
内容説明・目次
内容説明
Strategic Management 7th Edition offers a comprehensive examination of regional and international issues to provide a complete, accurate and up-to-date explanation of the strategic management process.
This edition includes new coverage on the public sector, not-for-profit organisations, Australian legal frameworks and corporate social responsibility as well as examples and cases from Australia, New Zealand and Asia-Pacific. This coverage of localised content serve to engage students and reflects the current climate of strategic management while updated international content demonstrates how strategic management is used in the global economy.
目次
Part 1: Strategic management inputs
1. Strategic management and strategic competitiveness
2. The external environment: opportunities, threats, industry competition and competitor analysis
3. The internal organisation: resources, capabilities, core competencies and competitive advantages
Part 2: Strategic actions: strategy formulation
4. Business-level strategy
5. Competitive dynamics
6. Corporate-level strategy
7. Acquisition and restructuring strategies
8. International strategy
9. Cooperative strategy
Part 3: Strategic actions: strategy implementation
10. Corporate governance
11. Organisational structure and controls
12. Strategic leadership
13. Strategic entrepreneurship
Part 4: Case studies
Introduction: A summary of the case analysis process
Case 1 JB HiFi and The Good Guys
Case 2 Australia Post
Case 3 Nyrstar
Case 4 Pfizer
Case 5 Atlassian
Case 6 UNESCO Biosphere Reserves
Case 7 Crossfit
Case 8 Movie Exhibition
Case 9 Pacific Driller
Case 10 Trivago
Case 11 VW Emissions
Case 12 Otis
Case 13 Dick Smith
Online-only case study: Virgin Australia
「Nielsen BookData」 より