APA handbook of consumer psychology

Author(s)

• Kahle, Lynn R.
• Lowrey, Tina M.
• Huber, Joel

Bibliographic Information

APA handbook of consumer psychology

Lynn R. Kahle, editor-in-chief ; Tina M. Lowrey and Joel Huber, associate editors

（APA handbooks in psychology）

American Psychological Association, c2022

• : hardcover

Note

Includes bibliographical references and index

Description and Table of Contents

Description

The APA Handbook of Consumer Psychology presents a comprehensive survey of the field, including its historical background and critical sources of information in both core and emerging literature. This 33-chapter handbook is designed as a library reference that captures up-to-date content on consumer psychology, with insights offered by an outstanding roster of contributors. Broad coverage areas include perspectives on consumer psychology, consumer characteristics and contexts, use of psychology to communicate with consumers, consumer cognitions and affect, and use of psychology to carry out business functions. Chapters pinpoint practical issues; probe unresolved and controversial topics in a balanced manner; and present future theoretical, research, and practice trends. The handbook provides a starting point for an examination of consumer psychology and ways to move the knowledge forward in this meaningful and vital area of human behavior.

Table of Contents

Editorial Board About the Editor-in-Chief About the Associate Editors Contributors A Note From the Publisher Introduction Part I. Perspectives on Consumer Psychology Chapter 1. Consumer Psychology: Evolving Goals and Research Orientations Joel B. Cohen and William L. Wilkie Chapter 2. The Activation and Use of Declarative and Procedural Knowledge Robert S. Wyer, Jr. Chapter 3. Intentional Behaviorism: A Research Methodology for Consumer Psychology Gordon R. Foxall Chapter 4. Structural Equation Models in Consumer Research: Exploring Intuitions and Deeper Meanings of SEMs Richard P. Bagozzi Chapter 5. Understanding the Changing Role and Functions of Marketing Kevin Lane Keller Part II. Consumers Have Demographic and Psychographic Characteristics Chapter 6. Poverty and Consumer Psychology Ronald Paul Hill Chapter 7. Children as Consumers: A Review of 50 Years of Research in Marketing Deborah Roedder John and Lan Nguyen Chaplin Chapter 8. Gender Research in Marketing, Consumer Behavior, Advertising, and Beyond: Past, Present, and Future Linda Tuncay Zayer and Kathrynn Pounders Chapter 9. A Structural Versus Dynamic View of Personality in Consumer Behavior Suresh Ramanathan Chapter 10. Consumer Values Eda Gurel-Atay Chapter 11. Lifestyle and Sport: Emulation Marketing Pierre Valette-Florence, Tony Meenaghan, and Lynn R. Kahle Part III. Consumers Live in a Social Psychological World Chapter 12. Cultural Influences on Consumer Psychology Carlos J. Torelli and Sharon Shavitt Chapter 13. Attitude Change and Persuasion: Classic, Metacognitive, and Advocacy Perspectives Zakary L. Tormala and Derek D. Rucker Chapter 14. Social Relationships and Consumer Behavior Kelley Gullo Wight, Peggy J. Liu, James R. Bettman, and Gavan J. Fitzsimons Chapter 15. Sustainability: Understanding Consumer Behavior in a Circular Economy Marius Claudy and Mark Peterson Chapter 16. Marketing Ethics, Ethical Consumers, and Ethical Lapses Ann-Marie Kennedy and Sommer Kapitan Chapter 17. The Role of Time in Consumer Psychology Ashwani Monga, Ozum Zor, and Rafay A. Siddiqui Chapter 18. Psychological Aspects of Economic Expectations Richard Curtin Part IV. Businesses Use Psychology to Communicate With Consumers Chapter 19. Language and Consumer Psychology Ruth Pogacar, Alican Mecit, Fei Gao, L. J. Shrum, and Tina M. Lowrey Chapter 20. The Consumer Psychology of Traditional Media Esther Thorson Chapter 21. Social Media: From Classic Psychological Theories to New Opportunities Cait Lamberton and Ashlee Humphreys Chapter 22. Celebrity Endorsements Eda Gurel-Atay Part V. Consumers Process Cognitions and Affect Chapter 23. Omission Neglect and Consumer Judgment and Inference Based on Limited Evidence Frank R. Kardes, Steven S. Posavac, and Donald R. Gaffney Chapter 24. Three Mechanisms of Mind-Body Influence: Feelings, Concepts, and Procedures Spike W. S. Lee and Lorenzo Cecutti Chapter 25. The Interplay of Affect and Cognition: A Review of How Feelings Guide Consumer Behavior Rashmi Adaval and Maria Galli Chapter 26. Consumer Involvement and Engagement: From Involvement's Elaboration Likelihood to Engagement's Investment Propensity Linda D. Hollebeek and Rajendra K. Srivastava Chapter 27. Neural Basis of Consumer Decision Making and Neuroforecasting Alexander Genevsky and Carolyn Yoon Chapter 28. Consuming for Happiness Siok Kuan Tambyah and Soo Jiuan Tan Part VI. Businesses Use Psychology to Carry Out Functions Chapter 29. Omnichannel Retailing: A Consumer Perspective Peter C. Verhoef, Koert van Ittersum, P. K. Kannan, and Jeff Inman Chapter 30. Perceived Price Differences and Consumer Behavior Kent B. Monroe Chapter 31. The Brand Property Strength Framework: Integrating Theory and Research on Brand Consumer Psychology Joseph R. Priester, Monique A. Fleming, Leigh Anne Novak Donovan, and Chaumanix Dutton Chapter 32. Innovation and Product Development Doug Hall Chapter 33. Human Factors Research and User-Centered Design Robert W. Proctor, Leon Zeng, and Kim-Phuong L. Vu Index

by "Nielsen BookData"

Details

• NCID: BC18240352
• ISBN:
  • 9781433836428
• LCCN: 2021019779
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Washington, D.C.
• Pages/Volumes: xxvi, 778 p.
• Size: 29 cm
• Classification:
  • LCC : HF5415.32
  • DC23 : 658.8/342
• Subject Headings:
  • LCSH : Consumers -- Psychology
  • LCSH : Consumer behavior
  • LCSH : Consumers -- Attitudes
• Parent Bibliography ID:
  • BB02906994