Broadcasting in Japan : challenges and opportunities
著者
書誌事項
Broadcasting in Japan : challenges and opportunities
（Advances in information and communication research, v. 5）
Springer, c2022
- タイトル別名
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DX jidainosinraitokoukyousei : housounokachitomirai
DX時代の信頼と公共性 : 放送の価値と未来
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注記
"Translation from the Japanese language edition: DX jidainosinraitokoukyousei : housounokachitomirai by The Visiting Researcher Committee at he Research Institute of The JBA"--T.p. verso
Includes bibliographical references and index
内容説明・目次
内容説明
This book provides an analysis of the various challenges and opportunities facing the Japanese broadcasting industry. It is the first book in English that explores how Japanese broadcasting, especially commercial broadcasting, fulfills its social mission under the threat of the increased popularity of Internet-based media services as it reexamines the role and nature of broadcasting. During a series of disasters and the spread of the new coronavirus in Japan, while varied media connected people and supported socio-economic activities, broadcasting continued to be the most trusted. However, as Internet media attract increasing attention, the trend in broadcast viewership is downward. Commercial broadcasting, in particular, will be strongly affected by that trend and the impact of the shrinking population.
Recognizing that such dramatic technological and environmental changes are under way, in addition to the eleven researchers participating in the visiting researcher committee at the Research Institute of the Japan Commercial Broadcasters Association (JBA), four research collaborators and the secretariat (director of the JBA) have contributed to this book. They have taken up issues related to challenges and opportunities for the broadcasting industry based on their respective areas of awareness of the problems, including policies for broadcasting, fake news, disaster responses, viewer trust in television programs, competition with Internet-based services, and the business model for broadcasting.
目次
The Concept of "Communications" and "Broadcasting" in the Era of Digital Convergence
Shuya Hayashi
Japan's Broadcasting System from the Perspective of its Demographics in 2040
George Shishido
An Outlook on Broadcasting in 2036 - The state of broadcasting in the UK and Japanese
broadcasting policy -
Ichiya Nakamura, Naoto Kikuchi
An International Comparison of Simulcasting and Webcasting: From Facilitating Transmission
to Communication to the Public
Naoto Kikuchi
The Development of Japanese broadcasting and the Training System
Yoshihiro Oto
Business Models for Commercial Broadcasters in Japan - Will there be New Developments in
the Digital Age?
Nobuko Kawashima
Inter-Media Competition: The Differentiation Strategy and Catch-up Strategy of the
Television Industry against the Internet
Takashi Uchiyama
How People Respond to Fake News: A Comparison of Japan, South Korea, and Thailand
Hitoshi Mitomo, John William Cheng, Artima Kamplean, Youngkyoung Seo
Local News in the Digital Age: A Consideration of Disaster Reporting
Nobuyuki Okumura
Trust in Television and its Relationship with Entertainment Program Preferences
Hisanori Watanabe
Television Viewing via the Internet: Time-shift and TVer
Norihiro Kasuga, Manabu Shishikura
Internet Simulcast Distribution of Broadcast Media: An Assessment of Actual State and Demand
Mikio Kimura
「Nielsen BookData」 より
