Contemporary issues in marketing and consumer behaviour

Author(s)

• Parsons, Elizabeth

Bibliographic Information

Contemporary issues in marketing and consumer behaviour

Elizabeth Parsons ... [et al.]

Routledge, 2023

3rd ed

• : hbk

Note

Previous edition: published as by Elizabeth Parsons, Pauline Maclaran, Andreas Chatzidakis. 2018

Includes bibliographical references and index

Details

• NCID: BD01887389
• ISBN:
  • 9781032061993
• LCCN: 2022061033
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: 198 p.
• Size: 26 cm
• Classification:
  • DC23 : 658.802
  • LCC : HF5415
  • DC23 : 658.8/342
• Subject Headings:
  • LCSH : Marketing
  • LCSH : Consumer behavior