Principles of marketing

Author(s)

Bibliographic Information

Principles of marketing

Philip Kotler, Gary Armstrong, Sridhar Balasubramanian

Pearson, c2024

19th ed., global ed

Available at  / 13 libraries

Search this Book/Journal

Note

Includes bibliographical references (p. 689-737) and index

Details

  • NCID
    BD02521564
  • ISBN
    • 9781292449364
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Harlow
  • Pages/Volumes
    768 p.
  • Size
    28 cm
  • Classification
  • Subject Headings
Page Top