Exploring strategy : text and cases
著者
書誌事項
Exploring strategy : text and cases
Pearson, 2023
13th ed
大学図書館所蔵 全2件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and indexes
内容説明・目次
内容説明
Develop your strategic thinking, tackle real-world challenges and develop the skills to think and behave like a manager. With over a million copies sold worldwide, Exploring Strategy by Whittington, Angwin, Regner, Johnson, and Scholes is the essential introduction to strategy for managers of today and tomorrow, tackling the hottest and most up-to-date issues regarding the operation of organisations.
The latest 13th edition is renewed and revised according to the latest developments in the field, continuing the exploration surrounding the big questions about organisations:
How does an organisation prosper today
How do organisations grow
How do they innovate and change?
From entrepreneurial start-ups to multinationals and charities to government agencies, this industry-leading text includes extensive case studies and features to help you get a deeper understanding of the concepts and topics from theory to practice.
This text and cases edition includes a wealth of additional case studies to help you get an even deeper insight into the manager-way of thinking.
New to this edition:
Think strategically and carry out case analyses and strategy assignments with the new chapter, 'Working with Strategy'
Gain better insight into the three highlighted core themes: sustainability, non-profits, and digital strategy
Learn from case studies of well-known global organisations, including Alibaba, Airbnb, Amazon, Alphabet, IKEA, and Uber.
This Text and Cases version also covers a range of events and organisations such as Siemens, Mars, Formula 1, Glastonbury, and the Indian Premier League.
目次
Brief Contents
Illustrations and Thinking Differently
List of figures
List of tables
Preface
Exploring Strategy features
Exploring Strategy Online
Digital Courseware
Chapter 1 Introducing strategy
Chapter 2 Working with strategy
Part I The strategic position
Introduction to Part I
Chapter 3 Macro-environment analysis
Chapter 4 Industry and sector analysis
Chapter 5 Resources and capabilities analysis
Chapter 6 Purpose and stakeholders
Chapter 7 Culture and strategy
Commentary on Part I The strategy lenses
Part II Strategic choices
Introduction to Part II
Chapter 8 Business strategy and models
Chapter 9 Corporate strategy
Chapter 10 International strategy
Chapter 11 Entrepreneurship and innovation
Chapter 12 Mergers, acquisitions and alliances
Commentary on Part II Strategic choices
Part III Strategy in action
Introduction to Part III
Chapter 13 Evaluating strategies
Chapter 14 Strategy development processes
Chapter 15 Implementing strategy
Chapter 16 Leadership and strategic change
Chapter 17 The practice of strategy
Commentary on Part III Strategy in action
Case Studies
Glossary
Name index
General index
Acknowledgements
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