Toward behavioral transaction cost economics : theoretical extensions and an application to the study of MNC subsidiary ownership

Author(s)

    • Peng, George Z.

Bibliographic Information

Toward behavioral transaction cost economics : theoretical extensions and an application to the study of MNC subsidiary ownership

George Z. Peng

(International marketing management research)

Palgrave Macmillan, c2021

  • : hbk

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Includes bibliographical references and index

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