National brands and global markets : an historical perspective

Author(s)

• Glover, Nikolas
• Higgins, D. M.

Bibliographic Information

National brands and global markets : an historical perspective

edited by Nikolas Glover and David M. Higgins

（Perspectives in economic and social history）

Routledge, 2023

• : hbk

Note

Includes bibliography

Index: p. [243]-247

Details

• NCID: BD03128695
• ISBN:
  • 9780367754976
• LCCN: 2022044633
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Abingdon ; New York
• Pages/Volumes: xiii, 247 p.
• Size: 25 cm
• Classification:
  • LCC : HF5415.1257
  • DC23 : 658.8/27
• Subject Headings:
  • LCSH : Place marketing
  • LCSH : Brand name products
  • LCSH : Nationalism
  • LCSH : Mass media and nationalism
• Parent Bibliography ID:
  • BA90056786