How to write effective business English : your guide to excellent professional communication

著者

    • Talbot, Fiona

書誌事項

How to write effective business English : your guide to excellent professional communication

Fiona Talbot

Kogan Page, 2023

4th ed

  • : hardback

大学図書館所蔵 件 / 全1件

この図書・雑誌をさがす

注記

Includes bibliographical references and index

内容説明・目次

内容説明

Unlearn bad habits, sharpen your emails and improve your written communication throughout your business with How to Write Effective Business English. An easy-to-follow guide on how to write with confidence, whether or not English is your first language. With new chapters on writing well across all disciplines, writing globally, and the impact of social media on workplace communication, this new edition prepares you to clearly liaise with your colleagues and to your target market in order to get your point across. Not only is this for individuals who want to better their craft and build their confidence, but it's also for multinational companies where communication is vital. Whether you're fluent in English or still learning, all speakers can iron out areas where there are common misconceptions, and bring those skills into their workplace. Fiona Talbot informs you on how to format your prose to cater for a business world, by using case studies from L'Oreal, Loaf Furniture and Octopus Energy to demonstrate how English is used internationally in business and to teach you how to address different scenarios, whilst putting your best foot forward. Express yourself in business in a clear manner on all platforms, and get your message across with impact.

目次

  • Chapter - 00: Introduction
  • Chapter - 01: Business writing today
  • Chapter - 02: Why are you writing?
  • Chapter - 03: It's crucial to connect at every stage of your career
  • Chapter - 04: Quality matters
  • Chapter - 05: Telling your story through social media
  • Chapter - 06: Standard or variant English - and changing punctuation and grammar
  • Chapter - 07: Writing globally ? Or in multinational teams?
  • Chapter - 08: Email and instant messaging
  • Chapter - 09: Practical conventions and common confusions
  • Chapter - 10: Look to the future
  • Chapter - 11: Conclusion: what will you do differently - and better?

「Nielsen BookData」 より

詳細情報

ページトップへ