Value realization in the phygital reality market : consumption and service under conflation of the physical, digital, and virtual worlds
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Bibliographic Information
Value realization in the phygital reality market : consumption and service under conflation of the physical, digital, and virtual worlds
(Kobe University monograph series in social science research / series editor, Takashi Yanagawa)
Springer, c2023
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Pagination of "corrected publication 2024": xix, 212 p
Includes bibliographical references and index