Applying communication theory for professional life : a practical introduction
著者
書誌事項
Applying communication theory for professional life : a practical introduction
SAGE, c2023
5th ed
- : [pbk.]
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注記
Includes bibliographical references (p. 269-302) and index
内容説明・目次
内容説明
Now in its fifth edition, Applying Communication Theory for Professional Life is the first communication theory textbook to provide practical material for career-oriented students. Featuring new case studies, updated examples, and the latest research, authors Marianne Dainton and Elaine D. Zelley introduce communication theory in a way that helps students understand its importance to careers in communication and business. Real-world case studies within each chapters are designed for in-class use to illustrate the application of theory in a variety of professional settings. The Fifth edition features eight new theories, a new chapter on theories of strategic communication, and expanded discussions of mediated communication theories.
目次
Chapter 1: Introduction to Communication Theory
Chapter 2: Theory Development
Chapter 3: Cognition and Intrapersonal Communication
Chapter 4: Interpersonal Communication
Chapter 5: Culture
Chapter 6: Persuasion
Chapter 7: Strategic Communication
Chapter 8: Group Communication
Chapter 9: Organizational Communication
Chapter 10: Mass Communication
Chapter 11: Mediated Communication
Chapter 12: What Should a Communicator Do?
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