Social marketing and sustainable development goals (SDGs) : case studies for a global perspective

Author(s)

• Galan-Ladero, M. Mercedes
• Alves, Helena (Social marketing researcher)

Bibliographic Information

Social marketing and sustainable development goals (SDGs) : case studies for a global perspective

M. Mercedes Galan-Ladero, Helena M. Alves, editors

（Springer business cases / editorial board members, Mehtap Aldogan Eklund ... [et al.]）

Springer, c2023

Note

Includes bibliographical references

Details

• NCID: BD03745807
• ISBN:
  • 9783031273766
• Country Code: sz
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cham
• Pages/Volumes: xiii, 376 p.
• Size: 25 cm
• Classification:
  • DC23 : 659.144
• Subject Headings:
  • LCSH : Sustainable Development Goals
  • LCSH : Social marketing
• Parent Bibliography ID:
  • BD03745771