Digital transformation of the hotel industry : theories, practices, and global challenges
著者
書誌事項
Digital transformation of the hotel industry : theories, practices, and global challenges
(Tourism, hospitality & event management)
Springer, c2023
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注記
Includes bibliographical references
内容説明・目次
内容説明
The hotel industry has gone through important transformations, not only in terms of management and operation but also in terms of interaction with consumers. Technological development and adaptation to the digital era have been one of the greatest challenges for hotels. This book aims to fill the gap in the literature in this specific area of the tourism sector and contribute to a better understanding of trends and challenges in the hotel industry on a global scale.
目次
Preface
Editorial Advisory Board and Reviewers
1. Trends in the Hospitality Industry: A Global Perspective
Jorge Marques and Rui Pedro Marques
2. Innovative Technology Applications in Hotel Business
Ahmet Erdem and Mahmut Barakazi
3. Does Virtual Hotel Shifting Realities or Just Daydreaming? A Wake-up Call
Aniesa Samira Bafadhal and Muhammad Rosyihan Hendrawan
4. Selecting Robots to Take Over Tasks in Hospitality Settings: Joining Two Research Fields
Klaas Koerten and David Abbink
5. Mapping Research Trends on Smart Tourism: A Bibliometric Analysis
Suneel Kumar, Varinder Kumar, Isha Kumari Bhatt and Sanjeev Kumar
6. Big Data in Hotel Companies: A Systematic Literature Review
Elva Martinez and Alejandro Cruz
7. Communication Factors to Increase Awareness and Sales in the Hotel Industry Versus Search Platforms
Paula Gonzallez-Padilla and Francisco Lacarcel
8. Social Media Research in the Hotel Industry: A Bibliometric Analysis
Marilia Durao, Medeia Verissimo and Michelle Morais
9. Digital Transformation in Hospitality: Identifying Customer Satisfaction Based on Online Guest's Ratings
Fotis Kitsios, Maria Kamariotou, Panagiotis Karanikolas and Evangelos Grigoroudis
10. Influence of social Networks on the Choice and Promotion of a Tourist Destination
Teresa Pereira, Vania Costa and Alexandra Malheiro
11. Digital Transformation in the Hotel Industry: Shaping the Challenges and Opportunities by the Case of Five-Star Hotels in Bulgaria
Mariya Stankova and Svetoslav Kaleychev
12. Changing the Rules of the Hotel Business - The Case of CitizenM's Digital Business Model Disruption
Alexander Lennart Schmidt
13. Leading Digital Transformation in Tourism and Hospitality
Maria Jose Silva, Marilia Durao and Fernando Florim de Lemos
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