Campaigns and elections American style : the changing landscape of political campaigns

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Bibliographic Information

Campaigns and elections American style : the changing landscape of political campaigns

edited by Candice J. Nelson, James A. Thurber, and David A. Dulio

Routledge, 2024

6th ed

  • : hbk

Available at  / 1 libraries

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Note

Includes index

Contents of Works

  • Campaign rules and actors
  • U.S. democracy survives a challenge / Chris Sautter
  • Redistricting and reapportionment in U.S. elections / Stephen K. Medvic
  • Outside money and inside policy: campaign finance in federal election / R. Sam Garrett
  • The role of political parties / David A. Dulio and John S. Klemanski
  • Campaign context
  • Campaign management: the key elements of a campaign / Anne Caprara
  • The uses and challenges of survey research in election campaigns / Glen Bolger
  • Primaries: the key to understanding party factions in American politics / Elaine C. Kamarck
  • The dynamics of the campaign
  • Microtargeting and big data / Tom Bonier
  • Paid media / Terrance Green
  • How digital changed the political landscape / Scott Goodstein
  • The changing dynamics of campaign media: earned and owned / Ron Elving
  • Field organizing in political campaigns / Alicia Kolar Prevost
  • Conclusion / David A. Dulio, Candice J. Nelson, and James A. Thurber

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