Business despite borders : companies in the age of populist anti-globalization
著者
書誌事項
Business despite borders : companies in the age of populist anti-globalization
Palgrave Macmillan, c2018
- : [hardback]
大学図書館所蔵 件 / 全1件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Includes bibliographical references and index
内容説明・目次
内容説明
Globalization has been a key force in the development of business in recent decades. But with nationalism on the rise in Europe, the United States and elsewhere, the future of global trade and international business has been thrown into doubt.
In this new and challenging context, innovative companies have the opportunity not only to find new ways to operate across borders, but also to help forge a new system of relations between people of different nationalities and cultures.
This book features a collection of case studies that illustrate how companies from different corners of the globe are succeeding in reaching out to distant customers, stakeholders and partners. It features inspiring examples of leaders who are actively developing imaginative ways to connect across continents. It is a vital reference tool for companies that plan to continue operating globally or to expand their international presence.
A clarion call for the renewed relevance and importance of globalized business, this book suggests a future where companies can contribute positively to achieving sustainable growth and a fairer distribution of wealth across the globe.
目次
Chapter 1- Business globalization: The nightmare of populism and the hopes brought by technology
Peter Lorange, Kazuo Ichijo and Santiago Iniguez de Onzono
Chapter 2- The Governance of Change: How Companies and Governments Should Adapt to Technological Disruption
Manuel Muniz
Chapter 3-The Journey of Corporate Diversity in Tribal Times: Corporate Communities of aspiration at Mapfre
Celia de Anca and Salvador Aragon
Chapter 4-The Global Expansion of Televisa
Gabriela Alvarado Cabrera
Chapter 5- How Technogym created the wellness industry
Paolo Boccardelli and Enzo Peruffo
Chapter 6-Leadership, Global Mindset and Internationalization of Sempertex: From One Country to Ninety-five Countries and Five Continents
Henry Bradford Sicard
Chapter 7-Movile: Sustaining an Innovative Culture on a Global Scale
Luiz Artur Ledur Brito and Lilian Soares Pereira Carvalho
Chapter 8- Delphi Automotive: An American Company ... in Name Only
Salvador Carmona and German Perez Casanova
Chapter 9-Cineplanet: Developing South American Markets
Fernando D'Alessio with the support of Jose Espinoza, Omar Eusebio, Renato Salarrayan, Paul Tupayachi and Pablo Zuniga.
Chapter 10-Innovation beyond technology: Unilab
Jikyeong Kang with the support of Maria Antonia OG Arroyo, John C Orlina and Ariel T Lopez
Chapter 11-LATAM Airlines: From the End of the Earth to No. 10 in the World
Cristian Larroulet and Jorge Ardiles
Chapter 12-General Motors: Globalization, Disruption, and Sustainability
Dan R. LeClair
Chapter 13-Unconventional Internationalization of Huawei: The Role of Core Values
Ziliang Deng, Yufeng Zou and Ji-Ye Mao
Chapter 14-People, Purpose and Performance at Barry-Wehmiller: Business as a Powerful Force for Good
Nick Van Dam and Eileen M. Rogers
Chapter 15-Management after acquisition inside multinational companies from emerging economies: The Haier experience
Lin Zhou and Runtian Jing
「Nielsen BookData」 より