Marketing communications

Author(s)

• Egan, John

Bibliographic Information

Marketing communications

John Egan

Sage, c2023

4th ed

• : pbk

Note

Includes bibliographical references and index

Details

• NCID: BD05113826
• ISBN:
  • 9781529781212
• LCCN: 2022936332
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Los Angeles
• Pages/Volumes: 415 p.
• Size: 25 cm
• Classification:
  • LCC : HF5415.123
  • DC23 : 658.8/02
• Subject Headings:
  • LCSH : Communication in marketing
  • LCSH : Marketing
  • LCSH : Advertising