Management communication : a case analysis approach

書誌事項

Management communication : a case analysis approach

James S. O'Rourke, IV

Routledge, 2023

7th ed

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

Case studies throughout the book, allowing instructors and students to take a hands-on approach, encouraging active participation. The book includes at least 3 dozen cases, and instructors will also have access to the entire Notre Dame caselist of over 250 cases at a heavily discounted rate. Engaging writing practical directions for students, showing direct applicability in their work lives Strategic approach demonstrates to students the manager's perspective, showing them the judgement crucial to effective organizational communication Full companion website with powerpoint slides, an instructor manual with teaching notes, and test bank. This edition has more emphasis on topics around technology, disinformation, corporate culture and ethics

目次

Table of Contents: Chapter 1: Management Communication in Transition Case 1.1 Case 1.2 Case 1.3 Chapter 2: Communication and Strategy Case 2.1 Case 2.2 Case 2.3 Chapter 3: Communication Ethics Case 3.1 Case 3.2 Chapter 4: Speaking Case 4.1 Case 4.2 Chapter 5: Writing Case 5.1 Case 5.2 Case 5.3 Chapter 6: Persuasion Case 6.1 Case 6.2 Case 6.3 Chapter 7: Technology Case 7.1 Case 7.2 Chapter 8: Listening and Feedback Case 8.1 A Case 8.1 B Case 8.2 A Case 8.2 B Case 8.2 C Case 8.3 Chapter 9: Nonverbal Communications Case 9.1 Case 9.2 Chapter 10: Intercultural Communication Case 10.1 Case 10.2 Case 10.3 Chapter 11: Managing Conflict Case 11.1 Case 11.2 Case 11.3 Chapter 12: Business Meetings that Work Case 12.1 Case 12.2 Chapter 13: Dealing with the News Media Case 13.1 Case 13.2 Case 13.3

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