Fundamentals of marketing

Author(s)

• Baines, Paul

Bibliographic Information

Fundamentals of marketing

Paul Baines ... [et al.]

Oxford University Press, 2021

2nd ed

• : [pbk.]

Note

Includes bibliographical references and index

Details

• NCID: BD05809015
• ISBN:
  • 9780198829256
• LCCN: 2020947517
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Oxford
• Pages/Volumes: xxvii, 375 p.
• Size: 25 cm
• Classification:
  • LCC : HF5415
• Subject Headings:
  • LCSH : Marketing