Artificial intelligence along the customer journey : a customer experience perspective

Author(s)

• Barone, Ada Maria
• Stagno, Emanuela

Bibliographic Information

Artificial intelligence along the customer journey : a customer experience perspective

Ada Maria Barone, Emanuela Stagno

（Palgrave pivot）

Palgrave Macmillan, c2023

Note

Includes bibliographical references and index

Details

• NCID: BD0708740X
• ISBN:
  • 9783031487910
• Country Code: sz
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cham
• Pages/Volumes: xiii, 127 p.
• Size: 22 cm
• Subject Headings:
  • LCSH : Consumer behavior
  • LCSH : Technological innovations
  • LCSH : Telemarketing
  • LCSH : Internet marketing
  • LCSH : Customer relations
• Parent Bibliography ID:
  • BB1163475X