Conducting classic grounded theory : for business and management students

Author(s)

    • Walsh, Isabelle
    • Holton, Judith A.
    • Mourmant, Gaëtan

Bibliographic Information

Conducting classic grounded theory : for business and management students

Isabelle Walsh, Judith A. Holton & Gaëtan Mourmant

(Mastering business research methods)

SAGE, 2020

  • : pbk

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Note

Includes bibliographical references (p. [101]-105) and index

Description and Table of Contents

Description

Part of SAGE's Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support students by providing in-depth and practical guidance on using a chosen method of data collection or analysis. Grounded theory (GT) is a popular method of research, allowing for the systematic generation of new theories or areas of enquiry from data that have themselves been systematically obtained. As a highly versatile approach, it can span qualitative, quantitative, and mixed methods. This book is an invaluable guide to using GT effectively in business and management dissertations, and offers practical guidance and insight into how to successfully transcribe and analyse data using the GT approach in your own research project.

Table of Contents

Chapter 1: An Introduction to Grounded Theory Chapter 2: Understanding Grounded Theory Chapter 3: Basic Components of a Classic Grounded Theory Approach Chapter 4: Doing GT - The 'Full Package' Chapter 5: Examples of Grounded Theories Chapter 6: Strengths and Weakness of GT

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