The new rules of marketing & PR : how to use content marketing, AI, social media, podcasting, video, and newsjacking to reach buyers directly

著者

• Scott, David Meerman

書誌事項

The new rules of marketing & PR : how to use content marketing, AI, social media, podcasting, video, and newsjacking to reach buyers directly

David Meerman Scott

Wiley, c2024

9th ed

• : pbk

注記

Includes index

• NII書誌ID(NCID): BD08972908
• ISBN:
  • 9781394282166
• LCCN: 2024028334
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Hoboken, N.J.
• ページ数/冊数: xvii, 462 p.
• 大きさ: 23 cm
• 分類:
  • LCC : HF5415.1265
  • DC23 : 658.8/72
  • DC23 : 658.872
• 件名:
  • LCSH : Internet marketing
  • LCSH : Internet in public relations