Marketing and sustainability : contradiction or the path to profitable businesses and sustainable societies

著者

• Albinsson, Pia A.
• Guyader, Hugo
• Ottosson, Mikael
• Parment, Anders

書誌事項

Marketing and sustainability : contradiction or the path to profitable businesses and sustainable societies

Pia A. Albinsson [and three others]

Wiley, 2025

注記

Content Type: text (ncrcontent), Media Type: unmediated (ncrmedia), Carrier Type: volume (ncrcarrier)

Other authors: Hugo Guyader, Mikael Ottosson, Anders Parment

Includes bibliographical references (pages 253-257) and index

詳細情報

• NII書誌ID(NCID): BD11258652
• ISBN:
  • 9781394273768
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Hoboken
• ページ数/冊数: xviii, 270 pages
• 大きさ: 25 cm
• 分類:
  • LCC : HF5415
  • DC23 : 658.8
• 件名:
  • LCSH : Marketing
  • LCSH : Business enterprises -- Environmental aspects