Marketing management : foundations and practices

Author(s)

Bibliographic Information

Marketing management : foundations and practices

James D. Culley, William Lazer

Houghton Mifflin, [1983] , , c1983

  • Instructor's manual

Available at  / 1 libraries

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Note

Content Type: text (ncrcontent), Media Type: unmediated (ncrmedia), Carrier Type: volume (ncrcarrier)

Includes bibliographical references (pages 161-254)

Details

  • NCID
    BD11320428
  • ISBN
    • 0395331781
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Boston
  • Pages/Volumes
    275 pages
  • Size
    28 cm
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