Essentials of marketing research

Author(s)

Bibliographic Information

Essentials of marketing research

Joseph F. Hair, Jr., David J. Ortinau, Dana E. Harrison

McGraw Hill, [2024] , , c2024

6th edition

Available at  / 2 libraries

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Note

Content Type: text (ncrcontent), Media Type: unmediated (ncrmedia), Carrier Type: volume (ncrcarrier)

"This international student edition is for use outside of the U.S."--Cover

Includes indexes

Details

  • NCID
    BD11979858
  • ISBN
    • 9781266261503
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    New York
  • Pages/Volumes
    xx, 428 pages
  • Size
    26 cm
  • Classification
  • Subject Headings
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