Cosmetics marketing strategy in the era of the digital ecosystem : revolutionizing beauty in the new market frontier

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Cosmetics marketing strategy in the era of the digital ecosystem : revolutionizing beauty in the new market frontier

Young Won Park, Paul Hong

Springer, [2024] , , c2024

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Content Type: text (ncrcontent), Media Type: unmediated (ncrmedia), Carrier Type: volume (ncrcarrier)

Includes bibliographical references

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