Exploring emotions in customer experience research

著者

    • Budzanowska-Drzewiecka, Małgorzata
    • Lubowiecki-Vikuk, Adrian Przemysław

書誌事項

Exploring emotions in customer experience research

Małgorzata Budzanowska-Drzewiecka, Adrian Lubowiecki-Vikuk

(New horizons in marketing series)

Edward Elgar Publishing, [2025] , , c2025

  • : cased

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注記

Content Type: text (ncrcontent), Media Type: unmediated (ncrmedia), Carrier Type: volume (ncrcarrier)

Includes bibliographical references (pages 154-179) and index

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