Customer insight in tourism : segments, profiles and personas

Author(s)

• Lubowiecki-Vikuk, Adrian
• Michalska-Dudek, Izabela

Bibliographic Information

Customer insight in tourism : segments, profiles and personas

edited by Adrian Lubowiecki-Vikuk and Izabela Michalska-Dudek

（Contemporary geographies of leisure, tourism and mobility）

Routledge, 2026

• : hbk

Note

Content Type: text (ncrcontent), Media Type: unmediated (ncrmedia), Carrier Type: volume (ncrcarrier)

Includes bibliographical references and index

Details

• NCID: BD18082339
• ISBN:
  • 9781041069690
• LCCN: 2025028131
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: xviii, 227 pages
• Size: 25 cm
• Classification:
  • LCC : G155.A1
• Subject Headings:
  • LCSH : Tourism
  • LCSH : Consumer behavior
  • LCSH : Tourism -- Technological innovations
  • LCSH : Tourism -- Marketing
• Parent Bibliography ID:
  • BA60026345